March 2022

Chapters

0:49 Welcome with Carla Lee

1:15 Introduction of Matt Scott

1:56 Raising Private Capital Overview

5:52 Positioning and posture

6:30 Reverse engineering the bad guys

9:10 Why Ponzi’s schemes work… for awhile…

20:38 Strategy #1 – Proximity Principle

25:50 Strategy #2 – Develop Proprietary Strategies

29:25 Strategy #3 – Establish Your Expertise

34:42 Strategy #4 – Creating Social Influence

43:34 Strategy #5 – Superiority

48:43 The Affluent

53:25 Q&A